It’s a familiar tale in the corporate world: the sales team and the marketing team, despite sharing the common goal of revenue generation, often find
Employer Branding – the Key to Fresh Hiring, Employee Retention, and Company Positioning Many organizations believe that they are great when it comes to hiring
Employer branding refers to the perception of an organization as an employer, both internally (among employees) and externally (among potential candidates). It encompasses the company’s
Is email marketing going to be important for your company in 2022? Are you trying to find the top email marketing programme? Your marketing campaign’s
Social media management tools are the answer to how you manage all the duties involved in your social media marketing. The tools provide better analytics
A recent Google update caused your content to fall in the search results, or perhaps your Facebook advertising isn’t producing leads like it once did.
While having the correct tech stack will undoubtedly help you complete the task better, simpler, and more effectively, no content marketing tool can completely substitute
Everyone is vying for the same market today—large and small, global and local, creative and conventional, public and private. Marketing nowadays powers both the company’s
Even though marketing might be difficult on a short budget, there are still many things a small business owner can do to build and keep